Trusted by leading mobile publishers
Leverage AI to boost returns on your advertising inventory
Whether you focus on CPM lift, engagement metrics or payer conversion, loomit turbocharges your mediation, allowing you to design, test and set the best setup for you — with minimal code required!
Bring your adtech skills into the AI world with a simple integration.
- Unlimited configuration scenarios
- Delegate granular optimizations to our AI models
- A client service team like you've never seen before
The
solution
Our modular approach means everything we build can be interconnected to deliver infinite potential setups.
Fulfillment
Optimizes how ads are sold
- Dynamic price floors
- Prebid and First Look solutions
- Dynamic format swapping
Segmentation
Creates targeted user cohorts
- Predictive segments
- Custom tagging system
- AI-suggested groupings
Automation
Delegates optimization to AI
- Model-driven decisions
- Continuous learning
- Minimal developer intervention
Health
Maintains system stability
- Ad quality monitoring
- Automated alert system
- Benchmark diagnostics
Fulfillment
Optimizes how ads are sold
- Dynamic price floors
- Prebid and First Look solutions
- Dynamic format swapping
Segmentation
Creates targeted user cohorts
- Predictive segments
- Custom tagging system
- AI-suggested groupings
Automation
Delegates optimization to AI
- Model-driven decisions
- Continuous learning
- Minimal developer intervention
Health
Maintains system stability
- Ad quality monitoring
- Automated alert system
- Benchmark diagnostics
Fulfillment
Optimizes how ads are sold
- Dynamic price floors
- Prebid and First Look solutions
- Dynamic format swapping
Segmentation
Creates targeted user cohorts
- Predictive segments
- Custom tagging system
- AI-suggested groupings
Automation
Delegates optimization to AI
- Model-driven decisions
- Continuous learning
- Minimal developer intervention
Health
Maintains system stability
- Ad quality monitoring
- Automated alert system
- Benchmark diagnostics
Admon 2.0 in action
A credible process to reach the optimal setup for your app
Segmentation
Objective definition
Strategy configuration
Fulfillment
Testing calendar
Segmentation
Objective definition
Strategy configuration
Fulfillment
Testing calendar
How teams use loomit
From scaling revenue to protecting user experience, loomit adapts to different monetization strategies.
Increase IAPs / subscriptions
Reduce intrusive ads for potential payers or test more aggressive ad strategies to drive subscriptions. loomit lets you experiment and find the best balance for your game.
Learn moreIncrease ad revenue
Unlock more ad revenue using Dynamic Floors, Multiple Ad Units, and Smart Buffering. Our auto-optimizer continuously finds the best monetization setup for each user segment.
Learn moreImprove ad quality & user experience
Improve ad experience without losing revenue. Use interchangeable ad formats to shorten ads and test lighter setups for low-end devices — no extra development required.
Learn moreSeamlessly test providers
Run controlled A/B tests across mediations like AdMob, LevelPlay, and MAX, or test ad quality tools like AppHarbr. Discover the best ad tech stack for your game.
Learn moreRecently shared
Latest insights, articles, and resources from our team
Ad monetization: a changing landscape | Digital Limbo
The compounding effect of experimentation velocity in mobile monetization
Since we launched loomit.ai and started working with sophisticated publishers around the world, we talked a lot about functionalities, optimization systems, segmentation models, Dynamic Price Floors, AI, MetaMediation and many other concepts associated with modern AdMon.
Manage store ratings through ad exposure
🎯 𝐖𝐞 𝐫𝐞𝐝𝐮𝐜𝐞𝐝 𝐚𝐝 𝐟𝐫𝐢𝐜𝐭𝐢𝐨𝐧 𝐚𝐭 𝐚 𝐯𝐞𝐫𝐲 𝐬 𝐩𝐞𝐜𝐢𝐟𝐢𝐜 𝐦𝐨𝐦𝐞𝐧𝐭. 𝐀𝐝-𝐫𝐞𝐥𝐚𝐭𝐞𝐝 𝐜𝐨𝐦𝐩𝐥𝐚𝐢𝐧𝐭𝐬 𝐝𝐫𝐨𝐩𝐩𝐞𝐝 20%. We recently tested a monetization change focused on reducing friction right before users were likely to leave a store rating/review. The experiment was run on the flagship title of one of the largest LATAM publishers, with a heavily ads-driven monetization model. While we continuously run A/B tests to measure revenue and engagement impact, m
You have too few ad opportunities in your app.
Optionality is everything in admon, are you taking advantage of it?
Admob Pro is now supported by loomit
🧪 𝐓𝐞𝐬𝐭𝐢𝐧𝐠 𝐀𝐝𝐌𝐨𝐛 𝐏𝐫𝐨? 𝐍𝐨𝐰 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐝𝐨 𝐢𝐭 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐋𝐨𝐨𝐦𝐢𝐭 🧪 As part of our ongoing effort to support the leading mediation platforms in the market, and following requests from several of our publishers, we’ve added full support for 𝐀𝐝𝐌𝐨𝐛 𝐏𝐫𝐨 𝐰𝐢𝐭𝐡𝐢𝐧 loomit.ai 🚀 This expands the wide range of mediation platforms already supported on our side and gives publishers more flexibility when experimenting with different monetization strategies. If y
A loomit discussion on 2.5 gamers with Tactile Games!
Watch us discuss how loomit works in a real world example, and how we've helped Tactile Games with their admon strategy!
Manage rewarded video templates through a toggle.
loomit clients can now manage Rewarded Video templates across all networks through a toggle. This actually started during a converation last week with Felix Braberg and Éric Tournié. They (unknowingly) helped us come up with the idea as they were discussing the challenge of managing ad templates across networks. When we hear about client side pain points we start thinking.. Fast forward a week and loomit clients no longer need to email AMs endlessly to request conservative Rewarded Video temp
Build or buy? Why internal adtech is no longer a moat
Internal adtech has long been the competitive advantage or large studios. The focus now is cost-effective, stable modular and fast.
They removed 80% of their ads. Playtime doubled
One of the largest mobile gaming studios in Latin America was seeing a decline in their highest-value user cohorts. The founding team had a strong hypothesis: interstitial ads were hurting the experience of their best players. Instead of guessing, they wanted to test it.
Why you don't understand interchangeable ad formats
You think you understand this feature, but it's far richer than you imagine
Removing banners boosts engagement in mobile games
When removing banners actually improves engagement and revenue.
Ad monetization: a changing landscape | Digital Limbo
The compounding effect of experimentation velocity in mobile monetization
Since we launched loomit.ai and started working with sophisticated publishers around the world, we talked a lot about functionalities, optimization systems, segmentation models, Dynamic Price Floors, AI, MetaMediation and many other concepts associated with modern AdMon.
Manage store ratings through ad exposure
🎯 𝐖𝐞 𝐫𝐞𝐝𝐮𝐜𝐞𝐝 𝐚𝐝 𝐟𝐫𝐢𝐜𝐭𝐢𝐨𝐧 𝐚𝐭 𝐚 𝐯𝐞𝐫𝐲 𝐬𝐩𝐞𝐜𝐢𝐟𝐢𝐜 𝐦𝐨𝐦𝐞𝐧𝐭. 𝐀𝐝-𝐫𝐞𝐥𝐚𝐭𝐞𝐝 𝐜𝐨𝐦𝐩𝐥𝐚𝐢𝐧𝐭𝐬 𝐝𝐫𝐨𝐩𝐩𝐞𝐝 20%. We recently tested a monetization change focused on reducing friction right before users were likely to leave a store rating/review. The experiment was run on the flagship title of one of the largest LATAM publishers, with a heavily ads-driven monetization model. While we continuously run A/B tests to measure revenue and engagement impact, m
You have too few ad opportunities in your app.
Optionality is everything in admon, are you taking advantage of it?
Admob Pro is now supported by loomit
🧪 𝐓𝐞𝐬𝐭𝐢𝐧𝐠 𝐀𝐝𝐌𝐨𝐛 𝐏𝐫𝐨? 𝐍𝐨𝐰 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐝𝐨 𝐢𝐭 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐋𝐨𝐨𝐦𝐢𝐭 🧪 As part of our ongoing effort to support the leading mediation platforms in the market, and following requests from several of our publishers, we’ve added full support for 𝐀𝐝𝐌𝐨𝐛 𝐏𝐫𝐨 𝐰𝐢𝐭𝐡𝐢𝐧 loomit.ai 🚀 This expands the wide range of mediation platforms already supported on our side and gives publishers more flexibility when experimenting with different monetization strategies. If y
A loomit discussion on 2.5 gamers with Tactile Games!
Watch us discuss how loomit works in a real world example, and how we've helped Tactile Games with their admon strategy!
Manage rewarded video templates through a toggle.
loomit clients can now manage Rewarded Video templates across all networks through a toggle. This actually started during a converation last week with Felix Braberg and Éric Tournié. They (unknowingly) helped us come up with the idea as they were discussing the challenge of managing ad templates across networks. When we hear about client side pain points we start thinking.. Fast forward a week and loomit clients no longer need to email AMs endlessly to request conservative Rewarded Video temp
Build or buy? Why internal adtech is no longer a moat
Internal adtech has long been the competitive advantage or large studios. The focus now is cost-effective, stable modular and fast.
They removed 80% of their ads. Playtime doubled
One of the largest mobile gaming studios in Latin America was seeing a decline in their highest-value user cohorts. The founding team had a strong hypothesis: interstitial ads were hurting the experience of their best players. Instead of guessing, they wanted to test it.
Why you don't understand interchangeable ad formats
You think you understand this feature, but it's far richer than you imagine
Removing banners boosts engagement in mobile games
When removing banners actually improves engagement and revenue.
Ad monetization: a changing landscape | Digital Limbo
The compounding effect of experimentation velocity in mobile monetization
Since we launched loomit.ai and started working with sophisticated publishers around the world, we talked a lot about functionalities, optimization systems, segmentation models, Dynamic Price Floors, AI, MetaMediation and many other concepts associated with modern AdMon.
Manage store ratings through ad exposure
🎯 𝐖𝐞 𝐫𝐞𝐝𝐮𝐜𝐞𝐝 𝐚𝐝 𝐟𝐫𝐢𝐜𝐭𝐢𝐨𝐧 𝐚𝐭 𝐚 𝐯𝐞𝐫𝐲 𝐬𝐩𝐞𝐜𝐢𝐟𝐢𝐜 𝐦𝐨𝐦𝐞𝐧𝐭. 𝐀𝐝-𝐫𝐞𝐥𝐚𝐭𝐞𝐝 𝐜𝐨𝐦𝐩𝐥𝐚𝐢𝐧𝐭𝐬 𝐝𝐫𝐨𝐩𝐩𝐞𝐝 20%. We recently tested a monetization change focused on reducing friction right before users were likely to leave a store rating/review. The experiment was run on the flagship title of one of the largest LATAM publishers, with a heavily ads-driven monetization model. While we continuously run A/B tests to measure revenue and engagement impact, m
You have too few ad opportunities in your app.
Optionality is everything in admon, are you taking advantage of it?
Admob Pro is now supported by loomit
🧪 𝐓𝐞𝐬𝐭𝐢𝐧𝐠 𝐀𝐝𝐌𝐨𝐛 𝐏𝐫𝐨? 𝐍𝐨𝐰 𝐲𝐨𝐮 𝐜𝐚𝐧 𝐝𝐨 𝐢𝐭 𝐭𝐡𝐫𝐨𝐮𝐠𝐡 𝐋𝐨𝐨𝐦𝐢𝐭 🧪 As part of our ongoing effort to support the leading mediation platforms in the market, and following requests from several of our publishers, we’ve added full support for 𝐀𝐝𝐌𝐨𝐛 𝐏𝐫𝐨 𝐰𝐢𝐭𝐡𝐢𝐧 loomit.ai 🚀 This expands the wide range of mediation platforms already supported on our side and gives publishers more flexibility when experimenting with different monetization strategies. If y
A loomit discussion on 2.5 gamers with Tactile Games!
Watch us discuss how loomit works in a real world example, and how we've helped Tactile Games with their admon strategy!
Manage rewarded video templates through a toggle.
loomit clients can now manage Rewarded Video templates across all networks through a toggle. This actually started during a converation last week with Felix Braberg and Éric Tournié. They (unknowingly) helped us come up with the idea as they were discussing the challenge of managing ad templates across networks. When we hear about client side pain points we start thinking.. Fast forward a week and loomit clients no longer need to email AMs endlessly to request conservative Rewarded Video temp
Build or buy? Why internal adtech is no longer a moat
Internal adtech has long been the competitive advantage or large studios. The focus now is cost-effective, stable modular and fast.
They removed 80% of their ads. Playtime doubled
One of the largest mobile gaming studios in Latin America was seeing a decline in their highest-value user cohorts. The founding team had a strong hypothesis: interstitial ads were hurting the experience of their best players. Instead of guessing, they wanted to test it.
Why you don't understand interchangeable ad formats
You think you understand this feature, but it's far richer than you imagine
Removing banners boosts engagement in mobile games
When removing banners actually improves engagement and revenue.
Some success cases
Trusted by leading mobile developers companies.
Daniil Sadykov
Head of Ad Monetization
Improved ads ARPDAU up to 2 digits with multiple calls and dynamic price floors
We evaluated loomit's multiple ad units and dynamic price floors through controlled testing before expanding portfolio-wide. The uplift we observed was significant and gave us the confidence to scale quickly across our portfolio. The integration was seamless, with strong support from their Customer Success team. We are now testing additional features, with encouraging early performance signals.
Read more